Here’s another principle I learned from Big Al. Keep this mantra at forefront of your mind the next time you’re talking to anybody: If there is no disagreement, there would be no conversation between two or more individuals.
If two individuals were in full agreement with each other, the conversation would stop. In order to participate in or take control of a conversation, you must disagree with the person talking.
For example, I’m a huge Formula One fan, and I’m chatting with other fans and I say “Michael Schumacher is the best driver in the HISTORY of F1!”, another fan will surely say “Yes BUT, he deliberately crashed into Damon Hill so he could win a championship!”
If everybody was in agreement, they would just say “Uh ha…” and that would be the end of the conversation. It can get pretty boring when everybody agrees with each other.
So how does this apply in network marketing? [click to continue…]
The REAL Difference between Internet Marketing and Network Marketing is RELATIONSHIPS. Internet Marketing is a form of Direct Marketing. Direct Marketing is a numbers game, Network Marketing is not – it is a relationships game.
There is nothing wrong with Internet Marketing or Direct Marketing. They are perfectly good business models where you can build a handsome “from home” income. But there is a big difference between Internet Marketing and Network Marketing and it’s important for you, as a network marketer to understand that difference.
The reason is if you apply the direct response marketing principles of internet marketing to a network marketing business, you are trading long term stability for short term profits. The one and only key to a lifetime of walk away residual income is the retention of people in your downline organisation. Direct marketing can’t do this for you. [click to continue…]
You can’t build a network marketing business without building relationships first. It has always been and always will be about relationships. Many companies have come into this industry and exploded because they had a revolutionary product. But often, their businesses died just as quickly because they didn’t care enough about their people.
Retention is the one and only key to making a lifetime of residual income. You can’t build this business by putting 100 people in at the start of the year and only having 6 left at the end of the year, that’s not sustainable.
With every single person you sponsor, you must have the mindset that they are going to be your business partners/associates forever. And that means becoming good friends with your prospect. [click to continue…]
The entire philosophy of the network marketing industry is financial freedom – the ability for you to do whatever you want, wherever you want, whenever you want with whoever you want.
A network marketing business is supposed to be something that you work hard for a few years to build once, then you should be able to retire to enjoy the fruits of your labour and your business should still grow autonomously.
So with that in mind, I want to share with you a little experience I had. A while ago, I thought about joining a relatively new MLM company. I was attracted to the company’s business philosophy and its products. But thanks to training I had received from my mentor, I made a wise decision not to join this company – as good as its products were and all.
As I read the policies and procedures of this company – that is, the contract between you, the distributor, and the company – I realised that I could build this company, but I wouldn’t be able to retire, ever. That’s because the company had “ongoing” activity clauses in its contract. [click to continue…]
