Mlm Product

On a recent training call, one of my mentors spoke of a gentleman whose business keeps falling apart. He builds it up, then it falls away. He builds it up, then it falls away. He was baffled as to why this was happening. The company had a great product, and he a great marketing and training system that allowed him to work with targeted prospects.

He couldn’t understand why the people who had dreams of become of being financially free would quit the business. So he picked up the phone and asked each of his former distributors about why they quit. The number one answer he got from his people was, the product is too expensive.

Hardly anybody in his downline could sell the product to end consumers, or break even on their own autoship orders. It’s pretty hard to retain people when they’re not making money. Understanding what the problem was, he expressed his concerns about the price of the product to the company. [click to continue…]

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Do you have a value priced product?Every legitimate business, no matter what industry, sells a product or service to a consumer or a client. Product is a very important part of your network marketing business and should never be overlooked.

However, it is easy for people with less experience to get caught up in the emotion of products. Some people will jump straight on to a “trendy” product. Some people will go out of their way to justify why their product is better than anybody elses even though it’s three times more expensive.

Here are three criteria you can use to determine whether you will have success with a product:

  1. First and foremost, is there a tangible product?
  2. Can you make recurring sales with the product?
  3. Is the product value priced?

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